Key takeaway

UK SMEs can reduce software costs by 30 to 50 percent through three actions: auditing and eliminating unused SaaS seats, consolidating redundant tools into fewer platforms, and replacing high-cost per-seat SaaS with custom software where user counts justify it. Start with an audit to find the waste.

Most UK SMEs overspend on software. Not through buying the wrong tools, but through unused seats, redundant subscriptions, and per-seat pricing that scales linearly while the value does not. Reducing software costs is a three-step process: audit what you have, eliminate what you do not use, and replace high-cost tools where building is cheaper than subscribing.

We help UK businesses cut their software spend by 30 to 50 percent without losing capability. The first step costs nothing and takes an afternoon. Start there.

How Much Software Spend Is Wasted?

The data is consistent across multiple sources. BetterCloud research found that the average company uses 110 SaaS applications and wastes roughly 30 percent of SaaS spend on unused or redundant tools. Productiv reports similar figures, with 35 percent of SaaS applications having low engagement. For a UK SME spending 60,000 per year on software subscriptions, that means 18,000 to 21,000 is wasted.

The waste comes from three sources:

  • Unused seats: You pay for 50 seats, 32 people actually log in. The 18 unused seats are pure waste.
  • Redundant tools: Two tools that do the same job. Often one was bought by one team and another by a different team, and nobody noticed the overlap.
  • Forgotten subscriptions: Auto-renewing tools that nobody uses anymore. Someone signed up for a trial, it converted, and the card keeps getting charged.

How Do You Audit Your Software Spend?

The audit is the first and most impactful step. It costs nothing and typically reveals immediate savings.

  1. Pull 12 months of statements: Go through credit card and bank statements for the past year. Flag every recurring software charge.
  2. List every subscription: Create a spreadsheet with tool name, monthly or annual cost, number of paid seats, and payment method.
  3. Check actual usage: Log into each platform admin console. Compare paid seats to active users (people who logged in in the last 30 days).
  4. Identify redundancy: Look for tools that overlap. Two project management tools? Two CRMs? One is redundant.
  5. Calculate the waste: Sum the cost of unused seats, redundant tools, and forgotten subscriptions. This is your immediate saving.

Most businesses find 15 to 25 percent immediate savings from this audit alone, with zero operational impact. Our integration health check can help you structure this audit.

How Do You Eliminate Redundant Tools?

Once you know what you have, the next step is eliminating redundancy. This is harder than cancelling unused tools because it requires choosing which tool to keep and migrating users.

For each pair of redundant tools:

  • Compare usage: Which tool has more active users? Which has more workflow embedded in it?
  • Compare cost: Which is cheaper at your current and projected user count?
  • Compare data portability: Can you export data from the tool you will drop? If not, that changes the calculation.
  • Migrate and cancel: Move users and data to the kept tool, then cancel the dropped subscription.

This step typically saves another 10 to 15 percent. Combined with the audit, most UK SMEs can cut 25 to 35 percent of software spend without building anything new.

When Should You Replace SaaS with Custom Software?

After auditing and eliminating waste, the remaining spend is on tools you actually use. For high-cost tools with many users, replacing SaaS with custom software can save more.

The decision point is user count. For a SaaS platform costing 80 per seat per month:

  • 20 users: 19,200 per year. SaaS is cheaper than building.
  • 50 users: 48,000 per year. Custom software (60,000 build, 10,000 annual maintenance) pays back in under two years.
  • 100 users: 96,000 per year. Custom software saves over 80,000 per year after payback.

Use our SaaS ROI calculator to find your crossover point. For a full framework, see our guide on custom software vs SaaS TCO.

What About SaaS Price Negotiation?

Before replacing SaaS with custom software, it is worth negotiating. Many vendors offer discounts that are not advertised:

  • Annual payment: Paying yearly instead of monthly often saves 10 to 15 percent.
  • Volume discounts: If you have 50 or more users, ask for a per-seat discount. Vendors expect this negotiation.
  • Competitive quotes: Mentioning you are evaluating alternatives sometimes gets you better pricing.
  • Feature-tier optimisation: Downgrade to a lower tier if you are not using premium features.

Negotiation can reduce SaaS costs by 10 to 20 percent without changing tools. But it does not change the fundamental issue: per-seat pricing scales linearly. If your team is growing, the cost will rise regardless of the discount.

What Is the Total Potential Saving?

For a UK SME spending 60,000 per year on software, the realistic savings stack up:

  • Audit and cancel unused: 9,000 to 12,000 per year (15 to 20 percent)
  • Eliminate redundant tools: 6,000 to 9,000 per year (10 to 15 percent)
  • Negotiate remaining SaaS: 4,000 to 6,000 per year (10 percent of remaining)
  • Replace high-cost SaaS with custom: 20,000 to 40,000 per year after payback

Combined, a business spending 60,000 per year can realistically get to 25,000 to 30,000 per year within two years, including the cost of building custom software. The first two steps (audit and eliminate) deliver savings immediately. The custom software investment pays back over 12 to 24 months.

Book a free discovery call to discuss your software cost reduction, or explore our services to see what we can build.

Frequently Asked Questions

Common questions about this topic, answered directly.

How much do UK SMEs waste on unused software? +

Research from BetterCloud and SaaS management platforms consistently finds that businesses waste 30 percent or more of their SaaS spend on unused seats, redundant tools, and auto-renewing subscriptions they forgot about. For a business spending 60,000 per year on SaaS, that is 18,000 wasted annually.

What is the fastest way to cut software costs? +

The fastest cut is an audit: list every SaaS subscription, check actual usage, and cancel anything with low or no active users. This typically saves 15 to 25 percent immediately with zero operational impact. Most businesses find at least two or three subscriptions they forgot they had.

Should I negotiate SaaS prices down or build custom software? +

Negotiate first if your needs are standard and your user count is low. Many SaaS vendors offer discounts for annual payment or larger commitments. If your user count exceeds 40 to 50 and your needs are not fully met by SaaS, building custom software is often cheaper over three to five years than continued subscription payments.

How do I audit my software spending? +

Start with your credit card and bank statements for the last 12 months. List every software subscription. Then check each platform admin console for active users versus paid seats. The gap between paid seats and active users is your immediate saving opportunity. Our integration health check can help with this process.

Is custom software cheaper than SaaS? +

For businesses with 30 or more users on a single SaaS platform, custom software is often cheaper over a three to five year period because the fixed build cost amortises while SaaS per-seat costs scale linearly. See our guide on custom software vs SaaS total cost of ownership for the full comparison.

Written by Toby Callinan, Software Development Consultant. Toby Callinan is a software development consultant who helps UK SMEs build custom software, replace SaaS subscriptions, and integrate AI into existing systems. Learn more about Toby and ajairu.

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